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Founded in 1999, serial entrepreneur Roger and aromatherapy expert Sakina identified a gap in the market to produce beautiful, honestly priced luxury toiletries.

Following the initial success of producing body care for other companies, the business developed their own distribution range. Trade Fairs all over the world have been used to build brand awareness and develop valued customer relationships. Over the years the company has been recognised for many prestigious awards for business and design, including the Queens Award.

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Manufacturing

“We manufacture products in the UK, South Africa, India and China.”

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As we understand budgets vary and this enables us to offer a range of different prices points. We own Serendipity, an excellent manufacturing facility in South Africa which allows us to support the local community. Ultimately, we design, manufacture and distribute products we are proud of and would happily use or give to our loved ones.

We are very proud to have recently opened a soap manufacturing facility in Somerset, so we can produce products right here on our doorstep, reducing our carbon footprint! Find out more about sustainability journey here.

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Products

“We are dedicated to sourcing the very best quality ingredients to create the perfect fragrances and formulations.”

We are honest about what ingredients we use and we use natural extracts in our products where possible. Our most popular collection Naturally European is completely paraben and SLS free. Everything we do is tested in-house as we believe strongly against animal cruelty. Each year we introduce new products and review our existing collections based on customer feedback and industry trends.

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The Design Studio

“Design is at the core of our business. Our large team of extremely gifted designers, tirelessly create exquisite packaging for each and every product.”

Our designs range from traditionally classic to humorously contemporary and consideration goes into each and every detail. We believe our products stand out, they are the whole package; beautiful both inside and out!

Distributors

“We have a wide network of distributors who operate in over 50 countries worldwide.”

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“We have worked with multiple leading US retailers over the years to create the following Private Label brands.”

Asquith & Somerset, Penningtons, Addison & Gates, Milton & Drew, Clancy & Stone and Cuthbert & Rose. We have also experienced working with many large UK brands, currently developing body care for Oliver Bonas and The National Trust.

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Extremely proud of our British heritage, much of our inspiration comes from our beautiful surroundings in the countryside.

If you plan on visiting Somerset, we recommend you explore the Visit Somerset website, for ideas on things to do and where to stay. 

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The Soap Bar Café

If you find yourself in Somerset, you’re more than welcome to pop into The Soap Bar Café & gift shop, based at our headquarters in Clutton. A delightful space to refuel, meet friends and browse our beautiful body care.

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